We know that creating high-quality content that drives high engagement and conversion takes time and resources. The time of creating 1-2 new content pieces a month isn’t keeping up with the [...]
At the Content Marketing World conference last week, one topic that came up several times was the issue of content overload. Sessions such as “How to Conquer Content Chaos” and “Content Marketing [...]
Social media is constantly evolving. New platforms and connection opportunities seem to erupt weekly and marketers are drawn to the engagement and brand awareness social provides. According to [...]
It’s hard to believe so many years have passed since the analog industry lost one of its most highly respected gurus, Bob Pease. To celebrate Bob’s memory, Electronic Design released two eBooks [...]
Kalinda Livingston, Associate Program Manager at Informa Engage recently shared insight on effective ways to produce high-value content that will engage the decision-makers most important to you. [...]
Distribution is such a crucial element of the supply chain. It keeps our economy moving. It plays a vital role in every product everywhere. NEW REPORT RELEASED! Professionals who have bought [...]
Advances in manufacturing processes as well as material and packaging technologies, plus the emergence of new application areas, are creating a resurgence of sorts for wide-bandgap devices. [...]
Our latest B2B Trends report highlights marketing trends, challenges, and priorities. See how much you know about what other marketers are doing now, how they are taking advantage of new tools, [...]
More and more B2B marketers are using video to entice and advance conversations with prospects and deepen customer engagement. Video claimed the top spot this year in our B2B Trends Survey as the [...]
The importance of a good foundation. Digital advances continue to expand the B2B marketer’s toolkit—access to data, online video, personalization—but true effectiveness still depends on [...]
