In-Article Video
Squeeze the Most Out of Your Video Assets
Pre-roll video is largely ignored.
Relevant content elicits trust.
Targeting engaged users is key to success.
Relevant content elicits trust.
Targeting engaged users is key to success.
In-article video is the newest and some say most high-impact way to advertise and generate high-value engagement. Ad recall is twice as high versus pre-roll content, and users are 23% more likely to pay attention to video within premium content.
Hike up video views.
Pre-roll video is largely ignored.
Relevant content elicits trust.
Targeting engaged users is key to success.
Relevant content elicits trust.
Targeting engaged users is key to success.
In-article video is the newest and some say most high-impact way to advertise and generate high-value engagement. Ad recall is twice as high versus pre-roll content, and users are 23% more likely to pay attention to video within premium content.
Hike up video views.
In-Article Video
HYPER-TARGETED AUDIENCES
Videos embed within articles to users already engaging with brand content online.
COST EFFICIENT
Videos appear on select brand site pages and are priced on a CPM basis.
HIGH PERFORMANCE
Higher CTR give drives increased website traffic and conversions.
Solution Snapshot
Get the Views
Video serves on an impression basis within manufacturing brand editorial content. Ad serves only when 50% in view and metrics include starts, completions and clicks.
